The Idea (Journal 19)
The idea that we decided to tackle was the idea of a backpack that can regulate the body’s temperature based on its surrounding environments. If you’re hot, the backpack will cool you down, and if you’re cold, it will cool you down. Living in Maine the temperature is never consistent so why fight it when you can adapt? That is why we decided to come up with this idea. I think in terms of testimonials, students here on campus or just the everyday backpack enjoyer will be just fine to get the word out there. We have not come up with a slogan or an image just yet but that is currently in the works and the product name itself. This is because it is currently in development. The “feel” of the brochure should be visually appealing while also seeming fun and hip. The aim is students, so keeping things relatable and sustainable is the key here I believe.
Progress Report (Journal 22)
So far the project is going well, we have mostly workshopped the language of the brochure, however, there are still areas we need to work on. My job is to collect images and put them in as well as wordsmith the language of our brochure. The idea is to make it cohesive and sound better than ever. The one thing we are struggling with is locking down those images as well as figuring out how we want to phrase certain things in order to make the audience interested. The tone is another important factor for us to keep in mind. We want our product to reach teachers, professors, students, hikers, adventurers, etc. So the language has to make sense to all the demographics we are trying to represent. The benefit of collaborating with others is seeing your ideas get critiqued and fixed. That shows improvement, but also getting to listen and see other ideas come forward into the brainstorming process. I think dealing with someone who refuses to listen is interesting because they might have something to say. I think letting them speak first will ensure that they get their antics out of the way first. Then you can raise your ideas, however, if that fails there’s not much to do about it. Some people are just like that. Compromization is key to making sure everyone is happy, but as a leader, you have to be comfortable with everyone not being happy. However, the downside is that making sure every pick up their fair share of weight, that way the project doesn’t look one-sided. However, my group is great and I see no problems…
Collaboration
The Brochure
The Final Reflection (Journal 23)
I think overall, the brochure process went very well. Coming together as a group and throwing our ideas on the document and then on a template was a great plan. Everyone in my group participated fairly and we all worked together effectively with little to no problems. The only problems we faced were word-smithing and technological issues that held us back a bit. However, I personally felt we bounced back perfectly. I think the most important thing I learned from this was the idea that brochures take a lot more effort to create than I thought. There is a tug-of-war aspect that comes into play when planning a brochure. How much can we put on? Is it too little or too much? Does it look appealing? Etc. It was difficult to widdle down what we needed as well as give the reader enough information so that they might be interested. However, I felt that we were able to achieve that with everyone’s ideas coming into play. Fair representation was the goal for this collaboration and I think we achieved it well.
